What’s Gundam Metaverse Project? Bandai Namco’s limited time opening review & what’s next?

  • 2023/12/10
  • Metaverse Business | メタバース企業分析
gundam metaverse project review

The Metaverse, a burgeoning digital frontier, presents a unique fusion of virtual reality and cultural storytelling. At the forefront of this technological revolution is Bandai Namco’s Gundam series, which is making a significant leap from traditional anime to a dynamic presence in the Metaverse.
This initiative symbolizes a groundbreaking step in blending iconic cultural elements with advanced digital realms.

Do You Remember Ready Player One?

gundam metaverse ready player one
From Pinterest

“Ready Player One,” both as a novel and a film, showcased the potential of integrating pop culture icons like Gundam into the Metaverse. The inclusion of Gundam in this virtual odyssey underscored the seamless union of narrative and technology. It exemplified how cherished anime characters could transcend traditional media and become integral to immersive virtual experiences.

The impact of “Ready Player One” reverberates through the Metaverse, inspiring adaptations and innovations. Its depiction of Gundam highlighted the broader cultural and technological implications, serving as a catalyst for projects like Bandai Namco’s Gundam Metaverse initiative.

Why Bandai Namco Invests in Metaverse?

Diagram_of_consolidation_by_BANDAI_NAMCO
Image: Bandai Namco

Bandai Namco’s investment in the Metaverse aligns with their strategic vision of expanding the Gundam franchise into a digital ecosystem. Recognizing the Metaverse’s potential to revolutionize how fans interact with media, Bandai Namco aims to create an immersive platform for Gundam enthusiasts. This venture not only offers a new dimension to the Gundam narrative but also seeks to foster a global community united by their passion for the series.

By tapping into the Metaverse, Bandai Namco is not just adapting to modern technological trends but is actively shaping the future of digital entertainment. Their commitment to this project reflects an understanding of the Metaverse’s role in the next era of storytelling and fan engagement.

What’s Gundam Metaverse Project?

The Gundam Metaverse Project, initiated by Bandai Namco, represents a groundbreaking venture in the digital world. This project aims to create a virtual space where Gundam fans can explore, interact, and experience the universe of Gundam like never before.

What You Can Enjoy in Gundam Metaverse Project

bandai namco gundam metaverse project review
From BANDAI NAMCO

The project offers an array of experiences, including virtual reality simulations, digital exhibitions, and interactive platforms where fans can engage with the Gundam universe. It provides a blend of narrative exploration and fan-driven content, allowing users to dive deep into the world of Gundam, engage in battles, customize mechas, and participate in community events.

Limited Time Opening in Oct 2023

In October 2023, the Gundam Metaverse Project had a limited-time opening, offering fans a sneak peek into its immersive world. During this period, participants could explore a space colony-inspired environment, rich with Gundam lore and interactive experiences.

Review: Limited Time Opening Showed the Immersive Experience of Gundam

The limited-time opening of the Gundam Metaverse Project offered an immersive 3D space deeply rooted in the world of Gundam. Upon logging into the Metaverse, visitors could overview buildings containing various contents, with an impressive backdrop of numerous structures, embodying a space colony.

metaverse gundam world
From BANDAI NAMCO

A standout feature in the 3D space was a colossal Gundam statue located centrally. Its immense scale was such that its head was not visible from the base, but approaching it activated an avatar’s ‘Flight Mode’, allowing free movement around the Gundam. This feature, coupled with a ‘Photo Mode’, provided a unique way for fans to capture their favorite views and moments in the Metaverse.

mellow gundam metaverse
From BANDAI NAMCO

The introduction of the AI character ‘Mellow’ was developed specifically for the Gundam Metaverse. Mellow could autonomously respond to player interactions, enhancing the social aspect of the experience, especially in one-on-one communications.

The EC Shop within the Metaverse displayed purchasable Gunpla as large statues, offering a novel experience of viewing these models in great detail, a unique opportunity compared to real-life. Although purchases were not available during the early access, the setup showed great potential for future shopping experiences.

The ‘Metaverse Live Theater’ planned to host live performances by artists related to Gundam, promising future excitement and community engagement. While the venue was quiet during the early access, it holds the promise of bustling activity once open to the general public. The theater also planned to screen the latest installment of the Gundam Build series, “Gundam Build Metaverse,” in a shared 3D space, creating an anticipatory buzz among fans.

gundam gunpla metaverse review
From BANDAI NAMCO

The ‘GUMPLA BUILDER’S MUSEUM’ showcased a range of UGC Gunpla works, exhibiting high quality and originality. Contributions to this section came from the ‘Builders Note’ community, centered around Gunpla and its creators. The museum also featured ‘Scan Gunpla CG’ created using high-quality Gunpla scans, a joint development by Bandai Namco Entertainment and Sony Group. This display allowed visitors to appreciate UGC’s unique designs in high fidelity, forecasting a new future for Gunpla in the Metaverse.

The Museum provided a demonstration where Scan Gunpla CGs moved and embarked on sorties, hinting at the future potential for personal Gunpla to partake in dynamic movements within the Metaverse. This demo allowed visitors to imagine their creations coming to life in an interactive, dynamic way.

What’s Next for Gundam Metaverse Project?

The future of the Gundam Metaverse Project is poised to be as dynamic and innovative as its inception. Bandai Namco has outlined ambitious plans to expand and evolve the project, ensuring that it remains at the forefront of the Metaverse experience.

NFT Plan in Gundam Metaverse Project

One of the key future developments is the incorporation of Non-Fungible Tokens (NFTs) into the Gundam Metaverse. This plan involves creating unique digital collectibles and assets, providing a new level of engagement and ownership for fans. NFTs are expected to bring a novel dimension to the Gundam universe, allowing users to collect, trade, and showcase unique digital items within the Metaverse.

Gunpla Scan Contents

Gundam metaverse gunpla scan
From BANDAI NAMCO

Another exciting development is the introduction of Gunpla scan content. This feature will enable fans to scan their physical Gundam models (Gunpla) and integrate them into the Metaverse. It represents a unique blend of the physical and digital worlds, allowing fans to interact with their Gunpla in virtual environments, participate in battles, and showcase their collections.

Summary

The Gundam Metaverse Project by Bandai Namco is not just a leap into the digital era; it’s a redefinition of fan interaction and engagement. With its innovative use of technology and commitment to community-building, the project is set to revolutionize the way fans experience the Gundam universe. The integration of NFTs and Gunpra scan content will further enhance this experience, making the Metaverse an integral part of the Gundam fandom.

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